Local Search Insights

Local Search, Healthcare, and the Impact of COVID-19

The need for accurate, up-to-date information about providers and healthcare services is now more important than ever. With more consumers turning to the internet to look for healthcare information, especially around COVID-19 care, organizations need a flexible digital strategy to respond.

Download this white paper to explore:

  • Where consumers go to find healthcare information online and how they consume it
  • What changes Google made in response to coronavirus (e.g., Google My Business updates)
  • How to leverage these updates to expand access to care during the pandemic and long term

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